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Universities spending millions on marketing to attract students | Education |...
Guardian investigation reveals growing ad budgets among lower and middle ranking institutions…Read the full article at: www.theguardian.comChief Marketing Officer
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51 Influencer Marketing Stats to Guide Your Strategy in 2019 & Beyond -...
Are you considering using influencers to promote your business in 2019? Need some facts and figures to help you form and execute your influencer marketing strategy?Read the full article at:...
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FORRward: A Weekly Read For Tech And Marketing Execs
Tech Sells, And Everyone Is Buying What do McDonald’s, Honda Motor Co., and Nike all have in common? These 50-year-old-plus global giants have all acquired small tech startups within the last year....
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What’s keeping logistics CEO’s awake at night - FNB | IOL Business Report
Logistics businesses in South Africa continue to show resilience despite the prevailing economic headwinds.Read the full article at: www.iol.co.zaChief Operating Officer
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Prepare Now for Next-Generation Cybersecurity Threats
A soon-coming world that’s almost entirely digitized and connected will expose companies to vast new cybersecurity risks.Read the full article at: www.cfo.com
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Companies Need to Prepare for the Next Economic Downturn
Whenever it happens, it won’t look like 2008.Read the full article at: hbr.orgChief Operating Officer
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The current state of supply chain digitalization
Supply chains will develop into vast platform-powered ecosystems with new operating models that see humans and machines work seamlessly together…Read the full article at: www.capgemini.comChief...
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Managing Enterprise Mobile Security – Cyber Defense Magazine
By Julian Weinberger, NCP engineering From apps that know our every move to cookies that track each browsing session – our smartphones are constantly spying on us. These days, most people accept that...
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New startup Cobo allows San Franciscans to rent out their homes as offices....
n recent weeks, Mission residents have been receiving curious missives in their mailboxes inquiring whether they’d be game to monetize their kitchens and…Read the full article at: missionlocal.orgChief...
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9 Tactics for a Successful Local Facebook Marketing Strategy
By Martin Ochwat Marketing strategies communicate at the social, personal and emotional level to have an impact on a customer’s decision making. The success of your marketing campaign is also dependent...
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How to Formulate a Content Marketing Strategy That Delivers Great Results
Content marketing is getting harder in this day and age. To do it well, you need to consistently create and promote great content - here’s how.Read the full article at: mention.comChief Marketing Officer
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A picture worth a thousand words—examining the research on selfie marketing
The rapid evolution of social media platforms has left their uses, and users, in a constant state of transition. In many research fields, analyzing data involving social media can be a daunting task—it...
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13 Small Business Marketing Tips That Lead to Success
Small business marketing is essential to every business. These 13 tips and tricks will help you get your company discovered.Read the full article at: www.thepennyhoarder.comMarketing Operations
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How AI and Machine Learning Impact Multichannel Marketing Campaigns
Global B2C marketing automation company Selligent Marketing Cloud announced the availability of a report issued by leading analyst firm 451 Research which details the company’s burgeoning impact on the...
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10 Principles for Internet Marketing Success 04/10 by WorkingTheWebToWin |...
Have you ever wondered why some companies marketing is phenomenally successful for long stretches of time while others seem to burst onto the marketing scene and then quickly fade away? Many marketing...
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Celebrating and Honoring Women in Omnichannel Retail
Multichannel Merchant launched its new Women in Operations program at Ecommerce Operations Summit last week, designed to unite and honor women in the industry and empower their careers.Read the full...
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The Single Cybersecurity Question Every CISO Should ...
The answer can lead to a scalable enterprise security solution for 2019 and beyond….Read the full article at: www.darkreading.comRemote Chief Operating Officer
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Analyzing the Potential of Data and Analytics to Transform Business...
Quantzig, a leading analytics advisory firm that delivers customized analytics solutions, has announced the completion of its storyboard on the benefits of…Read the full article at:...
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The use of AI in wealth management must be applied intelligently
It seems obvious, but in case it’s not: the use of AI in wealth management must be applied intelligently; not simply for the sake of it…Read the full article at: www.information-age.comRemote Chief...
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'Disastrous' lack of diversity in AI industry perpetuates bias, study finds |...
Report says an overwhelmingly white and male field has reached ‘a moment of reckoning’ over discriminatory systems…Read the full article at: www.theguardian.comCOO
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